DJ legend's new music documentary sure to be a big hit
Reporter: Simon Smedley
Date published: 14 November 2018
Legendary Hacienda DJ Graeme Park pictured at our offices
Following a successful launch party in the city centre recently, legendary Hacienda DJ Graeme Park is hoping his exciting new documentary production – ‘Embrace the New’ – will prove a big hit with Manchester music fans of all ages.
Directed by award-winning documentary director Glenn Hanstock, Embrace the New is set to be the music documentary everybody’s talking about.
Contributors so far include Johnny Marr, Peter Hook, Shaun Ryder, Rowetta, Clint Boon, Marshall Jefferson, Melanie Williams and more.
However, in order to continue production Graeme and the team are currently running a Kickstarter crowd funding campaign.
During a visit to the Chronicle offices, Graeme said: “So far we've had a lot of interest from a variety of broadcasters, and a host of other contributors who are happy to be filmed once we're in production.
“We launched the campaign in Manchester and did a very lively Facebook Live and Twitter Live broadcast.
“Glenn and myself are both very passionate about this and our online teasers across social media have been viewed, shared and liked tens of thousands of times.
“We just need to try and turn some of these into donations.”
At a time when there’s no shortage of music comebacks, Embrace the New will ask can older artists stay creative and relevant?
It’s widely believed artists produce their best work while young.
But Noel Gallagher, Johnny Marr and Shaun Ryder to name just a few are producing some of the best and most critically acclaimed work of their careers post 50, in a world where new music is continually defined by reality TV shows like X-Factor, and Madonna has levelled ageism claims at the music industry and BBC Radio 1.
Director Glenn said: “Early reaction to Embrace the New has been extremely strong.
“We’ve made a two-minute trailer that perfectly frames the creative vision.
“The first teaser (released in October 18) received over 60,000 views on Facebook alone in less than two days and we have support across social media from UNILAD and the featured contributors when the crowd funding campaign went live.
“From such a positive response we know it’s a film music fans want to see.”
Embrace the New’s Kickstarter campaign page is: https://www.kickstarter.com/projects/1385497540/embrace-the-new
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