Pie fans - could you join Holland's Pie Panel?

Date published: 12 September 2018


Calling all pie fans! Holland’s Pies has launched a search for five pie and pud tasters to join an elite Pie Panel to taste and review its proper tasty range!

Yep that’s right, this mouthwatering prize will not only mean you get to taste lots of pies and puds, but you’ll also be expected to feedback on current core ranges, as well as have exclusive access to brand new product ranges, to try them before anyone else.

After feedback from more than 600 consumers, over 100 Chippies and in-depth market research, the launch of the Pie Panel follows the introduction of Holland’s Pies’ Best Ever pie range – ready to be devoured by fans this coming pie season! 

Meeting every six months at the Holland’s Pies factory in Baxenden near Accrington, winners will get to taste and review products alongside Holland’s newly appointed Chief PIEologist, Helen Henry.

In addition, Pie Panelists will receive a year’s supply of pies and puds – and after every single meeting!

Entrants don’t require any previous experience, but it’s essential that they’re keen, enthusiastic pie lovers with a love for shortcrust pastry.

They will also be required to attend and travel to the Holland’s factory in Baxenden to attend the Pie Panel alongside Holland’s staff, suppliers and other key stakeholders, every six months.

Holland’s Pies’ Best Ever Range includes changes such as even more proper tasty fillings and improved recipes. Whilst the range is already much loved, the Holland’s team is always looking for ways to further improve its range – and the Pie Panel will ensure customer feedback continues to be a key part of its product development.

Helen Henry, Chief PIEologist at Holland’s Pies, said: “We’re excited to announce that we’ll be choosing five lucky fans to become part of our exclusive Pie Panel.

"We’re looking for people who are passionate about pies and who eat, sleep and dream about pies.

"They will taste and feedback on our Best Ever range and will be rewarded with mountains of pies and puds to take home!“

“By introducing this Pie Panel, we hope to continue to ‘PIEfect’ our range and maintain and grow our loyal fan base within the North West.

"Whilst we know our products are already much loved, we wouldn’t be doing our job to the best that we possibly can if we didn’t provide our fans an opportunity to ensure our pies & puds are the best they can be.”

Holland’s Pies’ Best Ever chilled range is now available in chippies and will hit shelves in selected Morrison’s, Asda and Tesco stores this October.

The frozen range will be rolled out by the end of the December.

To win to the chance of becoming a Pie Panelist, entrants must simply email piepanel@hollandspies.co.uk telling Holland’s Pies, in no more than 250 words, in the most creative way possible why they’re the most deserving of a coveted place on the Pie Panel.

More information about the competition can be found on the Holland’s Pies Facebook page: www.facebook.com/hollandspiesofficial. 

Applications will close on Friday, October 12.

Successful entrants will then be selected and notified and their prize of a year’s supply of pies arranged.


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