Pelican takes on the giants

PELICAN PR’s specialist food and drink team is going head-to-head with Pepsi, Heinz and Unilever after being short-listed for the prestigious Grocer magazine’s Marketing, Advertising and PR Awards.

The Uppermill-based public relations agency is the only PR team in the North to reach the final.

Its campaign for the British Frozen Food Federation (BFFF) — featuring N-Ice, the world’s first gourmet restaurant serving only frozen food — has been short-listed in the Business and Trade PR category.

Pelican managing director Michael Bennett said: “As a business we are growing faster than ever and we feel we are doing some brilliant work. For that to be recognised by respected grocery industry peers is a great recognition for everyone at Pelican.”

Previously known as the GRAMIAS, the awards are a celebration and a showcase for effective creativity across all marketing disciplines and will be presented at a glittering awards ceremony at on Tuesday, November 1, at the Savoy, London.

This is the latest in a string of nominations for Pelican.

In August the consultancy was short-listed for the Outstanding Public Relations Consultancy award and three other categories in the CIPR PRide Awards.