Scary Nic
Date published: 21 May 2015
OLDHAM-BORN DJ Nick Grimshaw has been praised for “scaring” away older listeners from Radio 1.
BBC Radio 1 has lost nearly half a million listeners aged 30 and over, according to figures released by audience research body Rajar.
The latest Rajar figures show that the station pulled in an average weekly audience of 9.7 million.
Ben Cooper, controller of Radio 1, said: “I’m pleased that Grimmy is doing what I’ve asked of him by keeping his young audience happy and scaring off the over-30s.
“Since Radio 1 has been focused on younger audiences it was highly likely some older listeners would move on, like the half a million over-30s that left us this quarter. “
Most Viewed News Stories
- 1Oldham education provider’s top team shortlisted for national award
- 2Best friends Noah and Jasper are reaching for the stars after being signed by champions City
- 3Oldham local elections 2024 - Labour loses control of council following a big night for
- 4What does it mean if the council goes into No Overall Control?
- 5Warning as major bus stop relocated and drivers asked to ‘arrive as late as possible’