CUPRA Oldham and Oldham Volkswagen celebrate success in AutoTrader Highly Rated Awards

Date published: 31 July 2025


Swansway Motor Group has announced that a number of its dealerships - including CUPRA Oldham and Oldham Volkswagen - have been recognised as Highly Rated in the prestigious Autotrader Awards 2025.

This recognition highlights the group’s ongoing commitment to delivering exceptional customer service, with multiple sites across the UK meeting the criteria set by Autotrader, one of the UK’s most trusted automotive marketplaces.

Seven of Swansway and Motor Match dealerships have been awarded Highly Rated status, reflecting the power of positive customer reviews and the group’s customer first approach.

As seen in the State of the Nation article by JudgeService, 29% of car buyers say they use review websites to get inspired for their next vehicle purchase, a figure that’s even higher than those who turn to family and friends.

With so many people relying on online reviews before making a purchase, these awards serve as a powerful certification of Swansway’s consistent dedication to customer satisfaction.

John Smyth, Director at Swansway Motor Group, said: “Being recognised as Highly Rated by Autotrader is not just an award, it’s a reflection of the trust and loyalty our customers have in us.

The CUPRA Oldham team

"We're incredibly proud of the teams across our dealerships for their daily commitment to going the extra mile.”

Autotrader’s Highly Rated status is awarded based on:

· Consistently high customer review scores

· Regular engagement with customer feedback

· A track record of delivering outstanding service

This year CUPRA Oldham and Oldham Volkswagen, as well as, BYD Crewe, Stoke Audi, Volkswagen Van Centre Wrexham, Wrexham Volkswagen and Motor Match Crewe, have demonstrated these values in action.

Mr Smyth added: “We focus on making the car buying experience as smooth and enjoyable as possible for all our customers who come through the door.

"This recognition means a lot to the team and we’ll continue striving for excellence every day.”


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